What does a marketing consultant do

What does a marketing consultant do?

What is a marketing consultant? Spoiler: Not necessarily someone who should be doing your marketing for you. Just because they can, doesn’t always mean they should. But, as with most things, it depends on: the type of marketing help you actually need, the type of consultant you require, whether the latter unicorn is actually a…


Firejuice supports regional branch expansion for leading security distributor Security Warehouse

To achieve its goal of keeping all customers up-to-date with their changes and growth, Centurion-based Security Warehouse appointed Firejuice to partner with its marketing team on a branch expansion. Security Warehouse is a leading distributor in SA’s electronic security equipment industry, distributing products directly to trade clients and providing turnkey project management services to project…


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New energy for Ener-G-Africa brand

Firejuice to infuse Malawian start-up Ener-G-Africa with powerful – and virtual – marketing momentum. Marketing consultancy Firejuice and sustainable energy start-up, Ener-G-Africa, have joined forces to implement a marketing strategy that will expand Ener-G-Africa’s footprint throughout Southern Africa. Based in Malawi, Ener-G-Africa is fast becoming known as one of the country’s leading sustainable energy companies,…


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Firejuice provides communications strategy to the SAIMM

In a fast-changing global environment, it is critical that the competitiveness of the South African mining industry be strengthened. As such, Firejuice is delighted to have been appointed to assist the Southern African Institute of Mining and Metallurgy (SAIMM) as it repositions itself to better serve its markets. This will begin in early 2021, with the introduction by the SAIMM of…


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Firejuice provides outsourced marketing management to top security seals company, Aluvin

To achieve and entrench its positioning goal as the leading supplier of security seals and bags in Southern Africa, Aluvin has appointed Firejuice to provide outsourced marketing management and marketing strategy services. Aluvin manufactures and distributes security seals and security bags to preserve cargo and prevent theft in industries including banking, logistics, pharmaceuticals and retail.…


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Firejuice provides virtual marketing manager function to PRIMA Industrial Holdings

Firejuice provides virtual marketing manager function for PRIMA Industrial Holdings, trusted supplier of comminution solutions to the global mining industry. The time had come to turn marketing from a time-consuming necessity into a dynamic function; one that would enable it to increase its customer focus and enter new markets. Firejuice stepped in, to serve as…


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Firejuice supports Calmex Telecommunications with mobile app launch

Calmex Telecommunications has appointed Firejuice to support its internal marketing department with project management services during the kick-off phase of the Calmex mobile app launch. The app provides innovative mass-market mobile connectivity to selected markets across South Africa.  Calmex is a telecommunications and technology startup that has developed a free-to-download mobile application that uses data…